We are a family business passionate about delivering quality shed projects to farms across Victoria, southern New South Wales and south-east South Australia.
About Us
We are a third-generation family business specialising in designing, manufacturing and installing farm sheds across Australia.
Our Vision
To be the most trusted farm shed company.
Our Mission
We are passionate about quality sheds and making people happy by doing the right thing – every time – every day.
Our Core Values
- We do what we say we will do.
- We care about and support the communities of our customers and staff.
- We are fast-paced, dynamic and agile.
- We continually strive to deliver excellence.
- We always show respect.
Our Team
Martin moved to Victoria in the early 1990s from Adelaide with the vision to support rural areas. Under Martin’s guidance, the family business has grown from strength to strength, to being “The Big Shed People” that it is today. Today, Martin continues to support our farmers and the Australian steel industry and keeps a watchful eye over the numbers in the business.
Martin Grace
Lennie’s involvement with Action began back in 2010 as a building consultant and marketing guru before taking up the role as Sales Manager. Since then, Lennie has travelled the country, working with farmers to design and build their ideal shed. In his own time, Lennie enjoys scouting out wineries and other hidden country gems.
Lennie Grace
Having been at Action for 15 years, it’s safe to say Vince knows a lot about sheds. As well as keeping an eye on operations and production, Vince is passionate about continually improving our processes and designs. In addition to all that Vince is our in-house ‘IT guy’.
Vince Grace
Being with the team since 2013, Jason has considerable experience in making sure your Action shed has got you covered. Whether it’s working out the most cost-effective configuration for your hay storage or discussing the weather, Jason is always happy to have a chat (especially if it’s about football).
Jason Stone
Sarah joined the team at the end of 2016 taking up a role in marketing. Sarah enjoys learning about our customers interests, keeping up to date with latest agricultural developments and looking for exciting ways to get the story of “The Big Shed People” out there.
Sarah Henderson
Warren controls the material purchasing at Action, as well as overseeing Accounts Payable. But given Warren’s long term industry experience, which spans over 30 years, he can wear a number of different hats, including R&D and building consultant!
Warren Grace
Allan works closely with both the sales and operations/production teams to make sure that your shed is on-time and that your experience with Action is happy and hassle-free. When not at work he spends a lot of time on his Greenfield ride-on mower.
Allan Crick
If you give us a call, you’ll more than likely chat with Sharni which is sure to put a smile on your face! As well as answering the phone and assisting the accounts receivable and sales teams, Sharni is our resident chef (she bakes an incredible carrot cake!). And she keeps the kitchen well stocked with life’s essentials: Chicken Crimpies, Tim Tams and coffee beans.
Sharni Stone
Ben joined the team at the start of 2021, making the move from the big city of Melbourne to the northern Grampians – which proved to be an excellent move for us! Bringing extensive project management experience to the team, Ben works with Allan to manage projects from the council permit application to installation and final sign-off.
Ben McLerie
Walter has quickly become an invaluable team member since he began at the start of 2017. Working with our team of draftsmen and engineers, Walter keeps our workshop team busy with expertly drawn shed plans and computations.
Walter Crick
Adrian heads up a specialist role which includes quantifying all of your shed materials for purchasing, arranging and overseeing the logistics and scheduling of the hot-dip galvanising process. This is an important cog in our process, requiring a lot of technical shed ‘know-how’!
Adrian Crick
Introducing Kierra, the newest member of our team! Kierra joined us in 2023 and has been instrumental in assisting our building consultants and supporting our valued customers with outstanding service throughout the sales journey.
Kierra Niewoudt
Jason recently joined the team full-time, injecting our drafting team with years of drafting experience and expertise. As well as working on the drawings and site plans for the more complex projects, Jason is a long-serving volunteer at his local CFA – and a passionate Hawks supporter and soccer fan!
Jason Hand
Jarryd joined the Action team in 2023 and has quickly become an integral member. Jarryd spends his time making sure he is putting together the most cost-effective option for your shed and that every detail is carefully considered.
Jarryd Johnson
Lester joined the team in 2021 and made an immediate impact with his passion for photography and videography. As well as bringing creative flair to our sales and marketing team, Lester spearheads our customer service program and is always looking for new ways to make the customer experience unforgettable – for the right reasons!
Lester Urquhart
There’s not much Mandi doesn’t do! Since joining the team in 2021, Mandi has hit the ground running in her roles as an executive assistant and accounts payable assistant. Mandi also keeps our customer service team on the ball, scheduling regular updates to keep our customers well informed about their shed project.
Mandi Grace
Meet Bruno! With a passion for hands-on work, Bruno began his journey in the workshop. After learning the intricacies of shed manufacturing, he gained valuable on-site experience by installing sheds across Victoria. Now as a project manager he oversees projects from council approvals through to completion.
Bruno Urquhart
Vince joined the team in 2022 as our Financial Controller. His strong background in finance and agribusiness brings extensive expertise and skill to our organisation helping to drive our financial success. As well as managing our financial projects and helping us kick goals, Vince is very passionate about football (apparently, it’s not called soccer?).
Vince Dimasi
Introducing Janelle, our enthusiastic and highly experienced Sales Consultant. With years of experience in selling farm sheds, Janelle has the in-depth industry knowledge required to deliver tailored designs and solutions for our customers. What really sets Janelle apart is her bright and bubbly personality and her commitment to making the sales process an enjoyable experience for everyone.
Janelle Buchner
Meet Wayne, our Production Manager and Safety Officer, who joined in 2022 bringing his military expertise to our team. Wayne’s job is an important one. With a strong focus on safety, efficiency and results, Wayne keeps our star workshop team performing, keeps our workplace and job sites safe and compliant and prioritises the well-being of all staff and contractors.
Wayne Noble
Interested in Working With Us?
Here's what one of our erectors has to say about working with Action.
In this candid conversation, Tristan shares his insights into what it’s like to be part of the Action Steel team and the rewarding experiences that come with building top-quality sheds across the countryside.
Tristan discusses the satisfaction he finds in his work, the seamless support he receives from Action Steel’s team, and the importance of the sheds they construct for the farming community.
His journey from starting with old machinery to becoming a valued contractor is an inspiring story of growth and success.
In this candid conversation, Tristan shares his insights into what it’s like to be part of the Action Steel team and the rewarding experiences that come with building top-quality sheds across the countryside.
Tristan discusses the satisfaction he finds in his work, the seamless support he receives from Action Steel’s team, and the importance of the sheds they construct for the farming community.
His journey from starting with old machinery to becoming a valued contractor is an inspiring story of growth and success.
In this candid conversation, Tristan shares his insights into what it’s like to be part of the Action Steel team and the rewarding experiences that come with building top-quality sheds across the countryside.
Tristan discusses the satisfaction he finds in his work, the seamless support he receives from Action Steel’s team, and the importance of the sheds they construct for the farming community.
His journey from starting with old machinery to becoming a valued contractor is an inspiring story of growth and success.
Our Clients
Over the past twenty years we have worked with thousands of livestock and cropping enterprises across Australia.
Our Installers
We also have more than 60 professional contract install teams constructing our sheds.
Our Suppliers
Our sheds are made from Australian steel and Australian steel products from companies including Bluescope and Metroll.
Our Partners
We work with Australia’s leading fit out suppliers for dairies and shearing sheds to deliver state-of-the-art turnkey shed projects.
The Birchip Cropping Group (BCG) are a not-for-profit agricultural research and extension organisation led by farmers from the Wimmera and Mallee regions of Victoria who aim to improve the prosperity of farmers and agricultural communities through farmer-driven innovation, research and extension. We are proud to be a part of their corporate partnership program.
We are a compassionate supporter of the Rapid Relief Team including their initiatives Farmers Community Connect, Operation Fire Relief and the Smarrt Cookie initiative.
